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Senior Director - Data Science & Analytics

Company: PetSmart Store Support Group, Inc.
Location: Phoenix
Posted on: April 10, 2021

Job Description:

Senior Director - Data Science & Analytics

  • Phoenix, Arizona
  • Home Office
  • 2502 About the Team

    The Customer Experience (Marketing) team works to showcase our brand through the lens of expertise and love. They work to provide a personalized experience for our consumers backed by best-in-class, data-driven marketing capabilities. The Customer Experience team focuses across 5 departments including, Marketing, Creative, Digital, Communications, and our Loyalty & CRM team. Everyone brings his or her own point of view to create a unique experience for the pets and pet parents.
    About the Job

    About the Data Science & Analytics Team The Data Science & Analytics team works closely with departments across the enterprise to leverage our internal and external data assets to drive strategic business decisions and enable an optimal customer experience across all touchpoints. Our goal is to extract actionable insights to increase business performance and leverage customer and category data to develop capabilities that help enhance our ability to drive share of wallet with Pet Parents. We utilize leading data science and advanced analytics techniques to influence customer lifecycle marketing, personalization, new product & service development, supply chain, pricing and HR staffing optimization. The Data Science & Analytics team provides functional expertise across an end-to-end data and analytics ecosystem that consists of strategic insights, business intelligence, customer & marketing analytics, product analytics, data science and market share reporting. About the Senior Director - Data Science & Analytics Role As a highly experienced and skilled technical resource, the Sr. Director of Data Science & Analytics will play a critical role in ensuring that the organization's analytics and data science strategy is effectively translated into tactical execution at all levels of the organization. This role will create and execute strategies that will influence improvement of the business's performance by enabling informed decision making. Reporting to the Vice President - Loyalty, Insights & Analytics, the Sr. Director of Data Science & Analytics will be a key contributor to the team with responsibilities including but not limited to:
    • Data Strategy & Culture - Develop and maintain the enterprise data and analytics strategy in support of our overall company strategy.
      • Serve as a trusted strategic partner for key PetSmart leaders in all matters related to strategic and analytic areas across the Enterprise
      • Evolve enterprise mindset to be more data driven and create a culture of data driven decision-making.
      • Create, communicate, and maintain an inspiring and clear strategy, roadmap, and architecture for our machine learning and data platform technology.
      • Identify and implement new data sources, analytical tools and emerging data science technologies and solutions that align with our business objectives.
      • Work closely with Senior Leadership Team members (SLT) and Functional leaders to drive collaboration, and foster a shared understanding of, and alignment around the work agenda, process, findings and implications, and to move the organization toward action.
        • Leverage Data & Data Science to Drive Insights and Business Value
          • Lead the team to create a quality data platform, BI/analytics/testing tools, machine learning framework, and recommendations engine in production that delivers on the strategy and roadmap.
          • Identify key trends, cause & effect and forward-looking implications from customer, market and category specific data
          • Evolve marketing propensities in support of omni-channel communication orchestration and in support of driving next best action at a customer segment level.
          • Build business cases to invest in specific customer segments and/or monetize the value of our data
            • Reporting & Analytics
              • Evaluate and implement new tools and data sources to stay abreast of latest trends in analytics and data science
              • Establish clear performance metrics and reporting to evaluate personalization/ recommendation engine success and impact on our business goals.
              • Educate the company on historical performance and customer insights through data. Develop processes by which that information is shared across the company.
              • Develop and maintain on-going reporting by category, customer and geography.
              • Integrate disparate data sources to present a cohesive dashboard outlining the behavioral and attitudinal shifts in customers on a periodic basis
              • Create new data visualizations and dashboards for Senior Level Team members
              • Measure campaign and customer profitability, including Customer Lifetime Value.
                • Market Share
                  • Maintain and evolve current market share reporting leveraging outside partners.
                  • Track key competitive metrics and trends to understand the marketplace.
                  • Identify key customers trends within the market that present future business opportunities for the Enterprise.
                    • Data Quality
                      • Identify new sources for data and maintain data quality across the enterprise.
                      • Assist in data privacy and security measures across the organization.
                      • Consult on data architecture and operationalizing data models across the tech stack. Candidate Profile The ideal candidate will not only be intellectually bright, but also pragmatic in the way he/she approaches and develops analytic strategies and plans for PetSmart. She/He will collaborate heavily across all functional areas to identify opportunities for growth and performance improvement, and to foster alignment across all functional domains, and among leaders with varying priorities. She/He must be proactive and assertive in approach, while also being mindful of fitting into the PetSmart culture. The ideal candidate must be a highly driven self-starter, capable of pushing conversations, projects, and priorities forward with a sense of urgency and without requiring significant oversight. She/He must have exceptional analytical horsepower and higher-level strategic thinking and strong project management skills. Key Competencies
                        • Highly credible Senior Leader presence, combined with strong client relationship, communication, and influencing skills
                        • Proven analytical and strategic thinking skills, with the ability to synthesize "the answer," and build compelling presentations to communicate effectively in writing
                        • Required Bachelor's Degree (BA/BS) in Computer Science, Engineering, Math, Business or Economics. Preferred Master's Degree (MS)
                        • 10+ years of professional data product and platform development experience including architecting data solutions, data engineering and data pipeline development & management
                        • Proficiency in analytic tools/products: Adobe Analytics, Google Analytics, Salesforce Marketing Cloud, Microstrategy, SAS, Tableau
                        • Proficiency in programming languages: SAS, Python, R, SQL, etc.
                        • Knowledgeable in ETL processes, data pipelines & queues, API integrations
                        • Ability to articulate complex technical solutions to business and marketing stakeholders that enable the adoption of data platforms
                        • Demonstrated ability to present analyses, business performance results and actionable recommendations to business and technical clients
                        • Intellectually curious, analytically rigorous, hard-working, good work ethic and collaborative work style
                          About the Culture

                          Our home office offers outstanding amenities in a fun and rewarding workplace including:
                          • Pet friendly environment, bring your pets to work!
                          • A work-life balance and family events such as movie nights, art events and holiday festivals
                          • "Top Dog" gym with equipment, fitness classes, massage therapists and personal trainers
                          • "Sit & Stay" Caf-- serving fresh breakfast and lunch options
                          • Starbucks cart-productivity at its finest!
                          • "Lil' Paws" learning center and onsite daycare facility
                          • Volunteer events with PetSmart Charities
                          • Learn more about #Life A tPetSmart here:-- https://www.lifeatpetsmart.com/life-at-petsmart/
                          • Check out Associate stories and share in some celebrations at PetSmart: https://www.blog.lifeatpetsmart.com/
                          • Explore PetSmart Benefits here:-- https://benefits.petsmart.com/ Stay up-to-date with PetSmart news and career opportunities.

Keywords: PetSmart Store Support Group, Inc., Phoenix , Senior Director - Data Science & Analytics, Hospitality & Tourism , Phoenix, Arizona

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