Senior Growth Manager, FreedomPlus (Consumer FinTech) - Growth Marketi
Company: Freedom Financial
Location: Phoenix
Posted on: February 24, 2021
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Job Description:
*Who we are*Freedom's mission is to empower everyday Americans
to move forward towards a better financial future. The company was
founded in 2002 by Brad Stroh and Andrew Housser on the belief that
by staying committed to helping people, you can ensure better
financial outcomes for both the customer and the business. This
philosophy still guides the vision of our growing company, which
has helped millions of people find solutions for their financial
needs.What began with two people in a spare bedroom has expanded to
a vibrant business that employs over 2000 employees (known
internally as ?The Freedom Family?) in two locations: San Mateo, CA
and Tempe, AZ. When you visit either of our offices, you?ll
understand why our employees have voted us the Best Place to Work
for the last several years. We believe that success is only
achieved by doing what's right for our customers, our employees,
and our communities.Freedom Financial Network holds itself to four
core values: to care for everyone around us, act with integrity
every time, collaborate with everybody we work with, and get better
at what we do every day. *The opportunity*We are looking for a
talented, data-driven and entrepreneurial senior growth manager to
join our team. You will oversee testing and scaling of marketing
channels and drive growth and optimization strategies for
FreedomPlus, a provider of unsecured personal loans with over $3
billion in loans originated. This role sits at the intersection of
product marketing and customer acquisition. If you are passionate
about uncovering new opportunities and finding ways to scale
customer acquisition channels to drive ROI growth, you will love
this role!The right candidate is a self-starter who is comfortable
developing and leading a data-driven marketing strategy, has proven
experience scaling a business via direct to consumer digital
channels, and thrives in a dynamic and collaborative environment.
*Your responsibilities and focus area:** Develop multichannel
marketing and growth strategies to reach the right audience and
efficiently convert high value prospects at scale.* Own full funnel
customer acquisition and collaborate with channel managers on
strategy, planning, and execution of growth initiatives.* Track
direct and partner channels against business targets and KPIs, and
work with the channel team to take proactive actions to address
gaps.* Support cross-sell and downstream monetization efforts.* Own
modeling, forecasting and business impact sizing of growth
opportunities.* Coordinate with sales on lead consumption planning
and optimization to drive efficiencies from lead mix management.*
Partner with the creative team to test messaging that resonates and
delivers ROI, while establishing positioning and brand identity.*
Work with the digital product team on landing page testing and
optimizations to drive higher engagement and conversions.* Work
with data and analytics teams to deliver dashboards, measurement,
and uncover actionable insights to inform business decisions.* Your
day to day will include user acquisition and growth strategies,
paid marketing channels, experimentation, financial modeling,
pricing analyses, and more! .About you:** You are strategic, have a
bias towards action and are a self-starter. * Team oriented, you
can collaborate effectively across functions and inspire action by
driving strong alignment and coordination.* You are data driven,
adept at connecting datasets and mining the data for hidden
insights, and drive curiosity around the ?why? behind the ?what?.*
You are hungry, and have an experimentation and learn mindset to
drive continuous improvements. *Qualifications:** 5+ years of
experience in digital/growth marketing.* Previous growth experience
at a consumer business where you have been responsible for an 8
figure P&L and marketing ROI.* You are a full funnel growth
marketer and have led/collaborated on building and scaling growth
programs across a range of marketing acquisition channels.* Proven
experience scaling a business digitally using direct to consumer
channels such as Search, Social and Display.* Hands on with data
and analysis of engagement and multichannel campaign performance.*
You are highly organized and resourceful, you make things happen.*
Self-starter. Able to learn quickly, work autonomously, prioritize
effectively and deliver results in a fast-paced environment* A
natural collaborator. You thrive in cross functional environments
and can lead via influence to drive strong business outcomes *WHY
JOIN THE FREEDOM FAMILY?** We push the envelope every day. Be an
active part of a dynamic team that is at the cutting edge of modern
day performance marketing.* Work alongside high-energy (and fun!),
results-driven teammates with strong work ethic* Have the best of
both worlds: be part of a high-growth entrepreneurial culture that
has sufficient resources to invest in doing the right things.* Have
a direct impact on the community. The work you do will enable
thousands of Americans to have a path to sustainable financial
freedom.* Voted a Best Place to Work multiple times by our
employees, most recently #1 in Phoenix for the 2nd year in a
row!*.This is your opportunity to be part of a growing company
where dedicated professionals strive to help customers and each
other succeed every day. If that sounds exciting, we want to talk
to you. Apply today*!**.*Attention Agencies & Search Firms:* We do
not accept unsolicited candidate resumes or profiles. Please do not
reach out to anyone within Freedom Financial Network (FFN) to
market your services or candidates. All inquiries should be
directed to Talent Acquisition only. We reserve the right to hire
any candidates sent unsolicited and will not pay any fees without a
contract signed by FFN's Talent Acquisition leader
Keywords: Freedom Financial, Phoenix , Senior Growth Manager, FreedomPlus (Consumer FinTech) - Growth Marketi, Executive , Phoenix, Arizona
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