Digital Marketing Manager

Company: The Translational Genomics Research Institute
Location: Phoenix
Posted on: January 27, 2023

Job Description:

Description: There's a buzz in the offices and hallways at TGen. A sense that something big is about to happen, and a feeling of satisfaction in knowing you're part of that team. No matter the role, every TGen employee contributes to success. Together, we work toward a common goal: improving medicine to enhance a patient's quality of life. It's not all biomarkers and sequencing; it is a mix of humanity improving the human condition. Find your role at TGen, in an environment ignited by a profound purpose.The work in our laboratories and offices leads to innovative scientific breakthroughs and improved quality of life. Collectively, we offer renewed hope to patients worldwide through our highly-specialized precision medicine approach that places the patient at the heart of all our work. For individuals faced with a dire medical condition, that story can be powerful and transformative. It can pinpoint a diagnosis, and lead to more precise and individual treatments. That's because TGen rapidly translates genomic research into medical practice by collaborating with the most progressive scientific and medical minds worldwide.If you're looking for a job with purpose, you'll find it at TGen. We are a human-centric organization that translates to our employees. Some of the perks in working for us: -- BC/BS of Arizona health coverage. -- Dental, Vision, Life, Short- and Long-term Disability-- Top-notch EAP with a full scope of concierge type services-- 401k with 6% match-- Generous time off-- Commuter benefits-- Much, much more!Job DescriptionThe Manager, Digital Media and Marketing Content, helps shape a digital landscape that plays a critical role in the success of TGen's marketing, awareness and fundraising initiatives. The primary responsibility of this position is to grow and manage TGen's social media community and increase engagement across all of our channels.-- Develop social marketing campaigns, curating and creating content (copy writing, photography and videography)-- Track and provide reporting -- Optimize efforts in our social channels-- Day-to- day management of our social media communities. -- Write and prepare materials against sometimes short deadlines. The ideal candidate has a strong interest in biomedical research/life sciences, has a positive attitude, possesses strong writing and analytical skills, has the ability to multitask and prioritize effectively and is a proactive team player. This position is office-based and reports to the SVP, Marketing and Communications.PM21Requirements:Bachelor's degree and 5 or more year of experience leading/executing social media campaigns.Experience using multimedia channels including social media, SEO, SEM, events, direct mail, print and PR is critical. Demonstrated mastery of social platforms beyond Facebook and Twitter.Demonstrated proficiency with platforms such as Hootsuite, Survey Monkey, Google Analytics, Google AdWords and other digital deployment and analytics software.Attention to detail and exceptional writing/proofreading skills.PI201913168

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